Using Kickdynamic’s content automation, Asda were able to automate content in their daily alert email programme saving two days build time per email. This freed up valuable time allowing them to focus on adding value to the CRM customer journey – rather than just building content.
Simplification of build process
Using content automation design, HTML, image editing skills are not required. Update the .csv and the image updates automatically.
|No more image editing required
Using visibility rules & an image template, no more editing is required. All image changes and updates are reflected automatically in the image template.
|Accuracy and Speed
Using Kickdynamic, the content is built immediately and automatically, reducing build time whilst also ensuring any changes made to offers and pricing are reflected in the image.